April 3, 2009

The Bridal Run Begins….

Posted in dresses tagged , , , , , , , , , , , , , , , , , , at 10:00 am by aboutabride

Starting today, April 3rd, Filene’s Basement starts their world-famous Bridal Event:

“The Running of the Brides”….

bridal-running

Never heard of this??? Here’s the low-down:

An annual event held only in selected stores (Boston and Washington, DC have it twice a year, though), brides and their “supporters” line up early outside the department store door — sometimes even the night before. When the doors open, brides have to run towards the racks and grab as many dresses as they can to try on. Why the running?? Well, not only is this event very well attended by hundreds (thousands?) of brides, but the (potentially 3000 available) dresses are designer dresses as low as $250 and up to $700! It’s been recorded that in less than 60 seconds, the racks are completely bare and there is women changing and dresses flying everywhere! A few minutes later, if a bride hadn’t found the dress she wanted, then there is some potential trading going on.

So, if you are a bride on a budget or just want to get a fabulous deal…..here are the dates for the event:

April 3rd – Washington, DC
July 24th, Chicago, IL
July 31st – Washington, DC
August 21st – Boston, MA
October 16th, Cleveland, OH

You can go to http://www.filenesbasement.com/bridal/ for more information


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